As the fourth-largest communications firm in the world, Publicis represents mega-clients such as Procter & Gamble and L’Oréal. Founder Marcel Bleustein was only 20 years old when he started the company in Paris in 1926. At that point, advertising and marketing were still relatively new fields. The international company is now divided into three businesses: advertising, media buying and consultancy, and SAMS (specialized agencies and marketing services). The Publicis Groupe boasts nearly 1,000 agencies in over 100 countries under its professional umbrella.
The internship program is broken down into three main elements: day- to-day activities, seminars on the advertising business and a program- long project. Interns work in the account management, creative, production and strategy departments. Interns are also split into three teams for their projects, and each team is assigned a brand to research. Teams study the assigned brand’s competition and build a campaign for it, including creative briefs and media plans. In addition, interns attend weekly seminars to help them learn the different facets of the agency and the advertising industry in general.
Open to current college students, recent college graduates and grad students.
Patty Enright, Chief Talent Officer
Number of Interns: 10 to 20
Compensation/Benefits: Academic Credit, Paid
Academic Level: College Freshmen, College Sophomores, College Juniors, College Seniors, Recent College Graduates, Graduate Students
Los Angeles, CA
New York, NY