The best way to learn more about social media is to actually use it. Visit popular social media sites such as Facebook and Twitter to learn about the field. You can get an idea of the types of challenges faced by social media professionals by visiting the Web forums at a company’s site or their Twitter or Facebook pages. See how social media workers respond to customer complaints and negative comments, and try to think of what you might do to address such issues. Start your own Web site or blog and learn how to move it higher in Web search results. Talk to social media workers about their careers and ask questions. How did you train for the field? What do you like most and least about your job? What advice would you give to someone who wants to break into the field? and What are some emerging jobs in social media?