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The U.S. Department of Labor predicts that employment for models will decline by 6 percent through 2028. Growth in online and e-commerce sales has given companies the ability to market their products and services directly to consumers, without always needing professional models. More modeling jobs will be available in large cities, such as New York and Los Angeles, but the competition will be fierce because this career is attractive to so many people. The number of fashion models seeking jobs is far greater than the number of openings. A greater number of openings exist for artists' models, but their income almost never is enough to live on. Part-time work is easier to find than full-time work. Smaller modeling agencies will also offer more opportunities than large, well-known agencies. Opportunities for male models should also increase as the public becomes more open to the marketing of men's fashions. Demand for racially and ethnically diverse models will grow as the U.S. population becomes more diverse and U.S. businesses expand into international markets. Most openings will occur as models quit or retire to pursue other employment or interests.

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