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Corporate Community Relations Directors


Overview

Introduction

Corporate community relations directors work to promote a positive image of corporations through various forms of philanthropy, such as educational programs, grants, and cultural and sporting events. They research, plan, implement, and advertise these outreach programs. Oftentimes, corporate community relations directors act as liaisons between the corporation and community, nonprofit groups, local government, and the media.

Quick Facts


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Median Salary

$114,800

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Employment Prospects

Good

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Minimum Education Level

Bachelor's Degree


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Experience

Minimum of five years, including on-the-job training


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Skills

Interpersonal
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Personality Traits

Helpful
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Earnings

The U.S. Department of Labor does not provide salary information for corporate community relations directors, but it does provide data for public relations managers. The median annual wage for these professionals was $114,800 in May 2018. The lowest 10 percent earned less than $64,250, and the top 25 percent earned more than $158,760.

Benefit and compensation packages for corporate commu...

Work Environment

Corporate community relations directors work in comfortable, well-lit offices. They spend much of their day on the telephone, conducting interviews, organizing volunteers, and calling vendors. They also use computers to write news releases and send them to various media outlets, track expenses and staff hours, and send e-mail to coworkers, the media, and the public. The atmosphere may be frenzi...

Outlook

Strong community relations and outreach play a key role in the success of businesses today. In the wake of corporate scandals, consumers are holding corporations to higher standards in exchange for their customer loyalty. As a result, corporate community relations directors will be in demand as corporations seek to educate the media, government agencies, and the public about the actions of thei...