The United States is the largest market for the entire industry, making up 50 percent of the global traditional toy market. The retail market for toys in the U.S. was $35 billion in 2019, according to the market research group IBISWorld. The U.S. also leads the world in toy development as well as in the marketing, advertising, and promoting of toys. In addition, American toy makers are known for invention and design, and their toys are extremely popular abroad.
Structure - Outlook - Resources & Associations and more
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- Advertising and Marketing Managers
- Computer and Video Game Designers
- Doll Designers and Makers
- Graphic Designers
- Industrial Designers
- Multimedia Artists and Animators
- Multimedia Sound Workers
- Product Development Directors
- Product Management Directors
- Product Managers
- Sporting Goods Production Workers
- Toy and Game Designers
- Toy Industry Workers
- Video Game Art Directors
- Video Game Producers
- Video Game Testers