About Piggly Wiggly Midwest, LLC
If they're so inclined, shoppers can squeal down the aisle at these supermarkets. Piggly Wiggly Midwest operates a leading grocery store chain with more than 100 locations in Wisconsin and northern Illinois under the Piggly Wiggly and Butera banners. About 20 stores are company-owned and -operated while the rest are franchised; Piggly Wiggly Midwest supplies all of its stores from two distribution centers. The grocery wholesaler and retailer has been converting its corporate-owned stores into franchise operations. Piggly Wiggly Midwest traces its roots back to the early 1900s; it is owned by CEO Paul Butera.
Operations
In addition to its retail supermarkets in Wisconsin and northern Illinois, Piggly Wiggly Midwest's wholesale arm supplies nine Butera Market stores and two Eurofresh stores in the Chicagoland area.
Geographic Reach
Piggly Wiggly Midwest, as its name suggests, serves shoppers in the Midwestern states of Wisconsin and Illinois.
Sales and Marketing
When shoppers buy selected products, they earn cash rewards at Piggly Wiggly and Butera stores, thanks to Piggly Wiggly Midwest's partnership with Ibotta.
Financial Performance
Piggly Wiggly Midwest rang up an estimated $1.4 billion in sales in 2013 compared with about $1.4 billion in 2012 and $1.3 billion in 2011.
Strategy
One of the leading grocery store chains in Wisconsin, Piggly Wiggly competes primarily on price with regional rivals, such as
Piggly Wiggly Midwest is making plans to convert a shuttered 62,000-sq.-ft.
2215 Union Ave
Sheboygan, WI 53081-5561
Phone: 1 (920) 457-4433
Employer Type: Privately Owned
Program Director: Jeff Gruenke
Manager Floral Operations: Tracey Johnson
Director Loss Prevention: Robert Lepkowski
Employees (This Location): 400
Employees (All Locations): 2,400
Sheboygan, WI
Maquoketa, IA
Galena, IL
Darlington, WI
Dodgeville, WI
Hubertus, WI
Kenosha, WI
Lancaster, WI
Menasha, WI
Monroe, WI
Mount Pleasant, WI
Prairie Du Chien, WI
Racine, WI