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About Hy-Vee, Inc.

Give Hy-Vee a high five for being one of the largest privately owned US supermarket chains, despite serving some modestly sized towns in the Midwest. The company runs some 260 stores in eight Midwestern states. The company's brands include Hy-Vee, Hy-Vee Select, That's Smart!, Baking Stone Bread, and Full Circle among others. It distributes products to its stores through several subsidiaries, including Lomar Distributing (specialty foods), Perishable Distributors of Iowa (fresh foods), and Florist Distribution (flowers). Other activities include construction and specialty pharmacies. Charles Hyde and David Vredenburg founded the employee-owned firm in 1930. It takes its name from a combination of its founders' names.

Strategy

Looking to leverage the large amount of traffic its website receives, in 2018 Hy-Vee partnered with Australian advertising company to insert adverts into search results on its website. The specific nature of its website -- buying food and drink -- means Hy-Vee has access to a very specific customer segment, providing advertisers with a high-value prospect. The move opens up a new revenue stream and monetizes unused screen real estate. 

Hy-Vee, Inc.

5820 WESTOWN PKWY
West Des Moines, IA 50266-8223
Phone: 1 (515) 267-2800

Stats

Employer Type: Privately Owned
Chairman, President, and CEO: Randy Edeker
EVP and COO: Jay Marshall
Vice Chairman, EVP, and Chief Administrative Officer: Andy McCann
Employees (This Location): 700
Employees (All Locations): 83,000

Major Office Locations

West Des Moines, IA

Other Locations

San Bernardino, CA
Albia, IA
Algona, IA
Altoona, IA
Ames, IA
Ankeny, IA
Atlantic, IA
Bettendorf, IA
Boone, IA
Burlington, IA
Carroll, IA
Cedar Rapids, IA
Centerville, IA
Chariton, IA
Charles City, IA
Cherokee, IA
Clarinda, IA
Clinton, IA
Coralville, IA
Corning, IA
Corydon, IA
Council Bluffs, IA
Creston, IA
Davenport, IA
Denison, IA
Des Moines, IA
Dubuque, IA
Eldora, IA
Estherville, IA
Fairfield, IA
Fort Dodge, IA
Fort Madison, IA
Glenwood, IA
Grinnell, IA
Harlan, IA
Humboldt, IA
Indianola, IA
Iowa City, IA
Iowa Falls, IA
Jefferson, IA
Johnston, IA
Keokuk, IA
Knoxville, IA
Lamoni, IA
Laurens, IA
Le Mars, IA
Leon, IA
Manson, IA
Marion, IA
Marshalltown, IA
Mason City, IA
Mount Ayr, IA
Mount Pleasant, IA
Muscatine, IA
Newton, IA
Osceola, IA
Oskaloosa, IA
Ottumwa, IA
Pella, IA
Perry, IA
Pleasant Hill, IA
Red Oak, IA
Sheldon, IA
Shenandoah, IA
Sioux Center, IA
Sioux City, IA
Spencer, IA
Spirit Lake, IA
Storm Lake, IA
Urbandale, IA
Victor, IA
Washington, IA
Waterloo, IA
Waukee, IA
Waverly, IA
Webster City, IA
West Des Moines, IA
West Liberty, IA
Winterset, IA
Bloomington, IL
Canton, IL
Chicago, IL
Galesburg, IL
Macomb, IL
Milan, IL
Moline, IL
Peoria, IL
Peru, IL
Quincy, IL
Rock Island, IL
Silvis, IL
Springfield, IL
Sycamore, IL
Lawrence, KS
Lenexa, KS
Manhattan, KS
Olathe, KS
Overland Park, KS
Prairie Village, KS
Shawnee Mission, KS
Topeka, KS
Albert Lea, MN
Austin, MN
Brooklyn Park, MN
Cottage Grove, MN
Eagan, MN
Fairmont, MN
Faribault, MN
Lakeville, MN
Mankato, MN
Marshall, MN
New Hope, MN
New Ulm, MN
Oakdale, MN
Owatonna, MN
Rochester, MN
Savage, MN
Shakopee, MN
Waseca, MN
Windom, MN
Winona, MN
Worthington, MN
Albany, MO
Belton, MO
Bethany, MO
Blue Springs, MO
Chillicothe, MO
Columbia, MO
Grant City, MO
Independence, MO
Jefferson City, MO
Kansas City, MO
Kirksville, MO
Lees Summit, MO
Liberty, MO
Maryville, MO
Osage Beach, MO
Raytown, MO
Saint Joseph, MO
Springfield, MO
Tarkio, MO
Trenton, MO
Unionville, MO
Columbus, NE
Fremont, NE
Grand Island, NE
Kearney, NE
Lincoln, NE
Norfolk, NE
Omaha, NE
Papillion, NE
Plattsmouth, NE
South Sioux City, NE
Ambler, PA
Brookings, SD
Sioux Falls, SD
Vermillion, SD
Watertown, SD
Yankton, SD
Richardson, TX
Fitchburg, WI
Madison, WI