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About Digitas, Inc.

This company knows the important bits (and bytes) about interactive marketing. DigitasLBi provides digital communications and direct marketing services through several operating agencies: Digitas Health, Digitas LBi Commerce, and Solutions Digitas.  The company's digital products and services include Teladoc App, Whilpool Connect to Care, and taco Bell's mobile ordering app, among others. The company operates from about 55 offices spanning over 25 countries. 

Operations

Digitas' capabilities are Digital Products & Services, Mobile, User Experience, Website Design and Development, Content, and Creative.

 Its services include Connected Capabilities and Connected Technology. 

Connected Capabilities' deliberately diverse team of experts across creative, data, media, strategy and tech make better connections between brands and people. Connected Technology's expertise is at the center of AdTech and Martech, helping marketers drive growth, acquire new customers and improve customer satisfaction. 

Geographic Reach

Amsterdam-based, Digitas operates in approximately 55 offices such as: Atlanta, Chicago, New York, Bangkok, Jakarta, Hong Kong, Singapore, Hamburg, London, Mexico, Dubai, Lagos, and among others.

Sales and Marketing

The company offers its services to industries such as Tourism, Automotive, Health Care, Technology, Electronics, and Telecommunications.

Strategy

Digitas' creative, data, media, strategy, and technology experts uncover and act on the truths that help brands better connect with people.

In late 2020, Digitas partnered with Project Healthy Minds, a millennial-driven non-profit startup focused on tackling the mental health crisis. Digitas worked with Project Healthy Minds to create their visual identity and design and create content for Project Healthy Minds' website which launched October 1, 2020.

Company Background

Tthe firm was initially established in 1980 as Bronner Slosberg Humphrey, a traditional direct marketing agency. Combining the words "digital" and "gravitas", it changed its name to Digitas in 1999. It was acquired in 2007 by Publicis for $1.3 billion. In 2013 Publicis combined Digitas with LBi, another agency it owned, to form DigitasLBi.

Digitas, Inc.

40 Water St
Boston, MA 02109-3604
Phone: 1 (617) 369-8000

Firm Stats

Employer Type: Privately Owned
Global CFO: Amy Murphy Dowd
Global CEO: Luke Taylor
Global CTO: Paolo Yuvienco
Employees (This Location): 700
Employees (All Locations): 1,740

Major Office Locations

Boston, MA

Other Locations

San Francisco, CA
Santa Monica, CA
Atlanta, GA
Chicago, IL
Detroit, MI
New York, NY
Franklin, TN