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About Northern Tool & Equipment Catalog Company, Inc.

Stocked with more than 40,000 products, family-owned Northern Tool & Equipment offers an assortment of heavy-duty tools as well as construction and industrial equipment (such as air compressors, power generators, and pressure washers). Its primary customers include building contractors, automotive shops, the US military, and the do-it-yourself crowd. Northern Tool rings up revenues through catalogs, websites, and more than 100 retail stores in some 20 states. Headquartered in Burnsville, Minnesota, Northern Tool & Equipment was founded in 1981 by Don Kotula.

Strategy

Northern Tool & Equipment is steadily expanding its retail presence in the Southeast, Midwest, and Texas. Growth is supported by the construction of additional distribution centers. 

Company Background

In 2012 it entered two new states: Mississippi and Nebraska, and continued to add to its store count in Texas. Previously, the chain strengthened its existing base in Texas -- where there are now more than 15 locations -- opening its first store in Austin in 2011.

Extending its reach beyond hardware, Northern Tool in late 2012 acquired direct merchants The Sportsman's Guide and The Golf Warehouse from Redcats USA for $215 million. The twin purchases gave Northern Tool approximately $1.5 billion in annual sales. Both companies continue to operate as stand-alone brands to capitalize on their brand equity.

Northern Tool was founded in 1981 as a mail-order shop by its CEO Donald Kotula.

Northern Tool & Equipment Catalog Company, Inc.

2800 SOUTHCROSS DRIVE WEST
Burnsville, MN 55306-6936
Phone: 1 (952) 894-9510

Stats

Employer Type: Privately Owned
Marketing: Leslie Atkins
Employees (This Location): 250
Employees (All Locations): 1,600

Major Office Locations

Burnsville, MN