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About Prudential Financial, Inc.

Prudential Financial wants to make sure its position near the top of the life insurance summit is set in stone. Prudential, known for its Rock of Gibraltar logo, is one of the top US life insurers and one of the largest life insurance companies worldwide. The firm is perhaps best known for its individual life insurance, though it also sells group life and disability insurance, as well as annuities. Prudential also offers investment products and services, including asset management services, mutual funds, and retirement planning. In Asia, the company operates through its Gibraltar Life Insurance and Life Planner units. Prudential has some $1.4 trillion in assets under management.


Prudential operates through five primary divisions encompassing seven segments, as well as its corporate operations.

The largest division, which brings in more than 35% of revenue, is International Insurance. That division provides individual life, group insurance, and retirement products, including certain health policies.

Its US Workplace Solutions division -- the second-largest, bringing in more than 30% of revenue -- comprises the Retirement and Group Insurance segments. The Retirement segment provides investment and income products and services to retirement plan sponsors. The Group Insurance segment offers a full range of group life, long-term and short-term group disability, and group corporate-, bank-, and trust-owned life insurance in the US. It primarily sells these to institutional clients.

Next, the US Individual Life and Group Insurance division (about 20% of revenue) includes the Individual Life and Group Insurance segments. The Individual Life segment distributes variable life, term life, and universal life policies, largely to middle-class, affluent, and wealthy clients in the US. The Group insurance segment offers group life, group disability, and corporate-, bank-, and trust-owned life insurance to institutional clients, who use them in concert with employee plans and affinity groups.

The fourth division, Closed Block, brings in more than 10% of revenues. It includes certain in-force policies and annuities (issued prior to the group's demutualization in 2001) as well as related assets and liabilities.

Geographic Reach

Prudential's US operations account for nearly two-thirds of sales. The company also offers international products in more than 40 countries in regions including Asia, Latin America, and Europe.

The International Insurance division owns offices in Argentina, Brazil Japan, Korea, Malaysia, and Taiwan; and leases offices in Italy and Mexico. The Asset Management segment, which includes international investment operations, leases offices in Australia, France, Germany, Hong Kong, Japan, Luxembourg, Mexico, Portugal, Singapore, South Korea, Taiwan, and the UK.

Sales and Marketing

Prudential distributes its insurance and annuity products through independent brokers and agencies as well as through Allstate and Prudential's own force of internal agents. The company's investment products are marketed through an in-house sales force, while its retirement products are primarily sold through third-party financial advisors, benefit consultants, and brokers.

Individual life products are offered through third-party channels including independent brokers, banks, general agencies, and producer groups.

Gibraltar Life distributes its products through affinity groups, banks, and from an in-house fleet of Life Planners who target affluent customers and small businesses.


The company pursues growth in its current business lines, both organically as well as through acquisitions, joint ventures, and investments.

Prudential has pursued intensive international growth in recent years, with a focus on expanding its insurance and retirement operations in emerging markets. It is concentrating on deepening its presence in markets where it already operates, such as Japan. To reach that objective, the company has spent about a decade building up its holdings in Japan through a series of acquisitions. To expand in China, Prudential is also carefully working on a 50/50 joint venture with a unit of the Chinese conglomerate Fosun Group. The company has already established a joint venture in India, which it also considers a high-growth market. Expanding in Europe, Prudential opened a new office in Milan in 2015.

In the US market, Prudential seeks to provide wealth protection products to individual and group customers. It is expanding both its US insurance and its US retirement and investment management divisions through increased distribution and marketing efforts, as well as through occasional acquisitions. In 2015, the group's mutual fund business Prudential Investment launched the Prudential Core Bond Fund, a fixed-income platform investing in such assets as US government securities, mortgage-related securities, and corporate debt.

In mid-2017 the company announced a reorganization of its US operations; its three units will be named Individual Solutions (including annuities and individual life insurance activities), Workplace Solutions (retirement and group insurance), and Investment Management.

Mergers and Acquisitions

In 2015 Prudential acquired a 40% stake in Chilean retirement services provider Administradora de Fondos de Pensions Habitat (AFP Habitat) for some $532 million. Also that year, Prudential Real Estate Investors bought a 49-story Class A office building in Chicago and a new residential high-rise in Cambridge, Massachusetts.

Prudential Investment Management in 2016 acquired the Indian asset management business of Deutsche Bank, expanding its product portfolio and distribution platform in India.

Prudential Financial, Inc.

Newark, NJ 07102-3754
Phone: 1 (973) 802-6000

Firm Stats

Employer Type: Publicly Owned
Stock Symbol: PRU
Stock Exchange: , NYSE
Vice Chairman: Mark B. Grier
EVP and COO, International: Charles F. Lowrey
Chairman and CEO: John R. Strangfeld
Employees (This Location): 4,350
Employees (All Locations): 50,492

Major Office Locations

Newark, NJ

Other Locations

Jonesboro, AR
Casa Grande, AZ
Mesa, AZ
Phoenix, AZ
Scottsdale, AZ
Brea, CA
City Of Industry, CA
Fresno, CA
Gilroy, CA
Indian Wells, CA
Irvine, CA
Los Angeles, CA
Oakland, CA
Ontario, CA
Orange, CA
Pleasanton, CA
Redding, CA
Roseville, CA
Salinas, CA
San Francisco, CA
San Jose, CA
San Ramon, CA
Sherman Oaks, CA
Vacaville, CA
Woodland Hills, CA
Yorba Linda, CA
Centennial, CO
Durango, CO
Pueblo, CO
Collinsville, CT
Guilford, CT
Hartford, CT
Norwich, CT
South Windsor, CT
Tolland, CT
Washington, DC
Lewes, DE
Middletown, DE
Boca Raton, FL
Coral Gables, FL
Delray Beach, FL
Gulf Breeze, FL
Jacksonville, FL
Macclenny, FL
Marco Island, FL
Melbourne, FL
Palatka, FL
Port Charlotte, FL
Saint Augustine, FL
Sarasota, FL
Tallahassee, FL
West Palm Beach, FL
Atlanta, GA
Duluth, GA
Macon, GA
Moultrie, GA
Peachtree City, GA
Roswell, GA
Hilo, HI
Honolulu, HI
Dubuque, IA
Muscatine, IA
Sioux City, IA
Eagle, ID
Bloomington, IL
Carmi, IL
Centralia, IL
Champaign, IL
Chicago, IL
Danville, IL
Decatur, IL
Downers Grove, IL
Frankfort, IL
Gillespie, IL
Glenview, IL
Jerseyville, IL
Naperville, IL
Pekin, IL
Rosemont, IL
Saint Charles, IL
South Holland, IL
Springfield, IL
Swansea, IL
Bedford, IN
Crown Point, IN
Kendallville, IN
New Albany, IN
Vincennes, IN
Augusta, KS
Great Bend, KS
Shawnee Mission, KS
Spring Hill, KS
Wichita, KS
Louisville, KY
Baton Rouge, LA
Mandeville, LA
Metairie, LA
New Iberia, LA
New Orleans, LA
Andover, MA
Boston, MA
Natick, MA
Needham Heights, MA
Wakefield, MA
Ware, MA
Worcester, MA
Burtonsville, MD
Cockeysville, MD
Ellicott City, MD
Federalsburg, MD
Parkton, MD
Perry Hall, MD
Auburn, ME
Bangor, ME
South Portland, ME
Waterville, ME
Calumet, MI
Portage, MI
Royal Oak, MI
Saginaw, MI
Duluth, MN
Hastings, MN
Minneapolis, MN
Waconia, MN
Carl Junction, MO
Chillicothe, MO
Joplin, MO
Maryville, MO
Parkville, MO
Saint Louis, MO
Jackson, MS
Vicksburg, MS
Billings, MT
Kalispell, MT
Roundup, MT
Belmont, NC
Elizabeth City, NC
Greensboro, NC
High Point, NC
Jacksonville, NC
Matthews, NC
Raleigh, NC
Statesville, NC
Bismarck, ND
Jamestown, ND
Omaha, NE
Lebanon, NH
Annandale, NJ
Bellmawr, NJ
Brick, NJ
Bridgewater, NJ
Cranford, NJ
East Hanover, NJ
Eatontown, NJ
Edison, NJ
Fort Lee, NJ
Hackettstown, NJ
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Lake Hiawatha, NJ
Lawrenceville, NJ
Livingston, NJ
Madison, NJ
Millville, NJ
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Paramus, NJ
Parsippany, NJ
Perth Amboy, NJ
Princeton, NJ
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Roseland, NJ
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Warren, NJ
Watchung, NJ
Las Vegas, NM
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Bryan, OH
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Marion, OH
Maumee, OH
Uniontown, OH
Guymon, OK
Portland, OR
Chalfont, PA
Chambersburg, PA
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Doylestown, PA
Dresher, PA
Erie, PA
Fort Washington, PA
Harleysville, PA
Hazleton, PA
Horsham, PA
Irwin, PA
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Latrobe, PA
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Perkasie, PA
Philadelphia, PA
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Portage, PA
Rostraver Township, PA
State College, PA
Warminster, PA
Warren, PA
Wexford, PA
York, PA
Warwick, RI
Westerly, RI
Clover, SC
Columbia, SC
Florence, SC
Greenville, SC
Mount Pleasant, SC
Myrtle Beach, SC
Surfside Beach, SC
Rapid City, SD
Sioux Falls, SD
Brentwood, TN
Chattanooga, TN
Knoxville, TN
Arlington, TX
Burleson, TX
Dallas, TX
El Paso, TX
Houston, TX
Huntsville, TX
Salt Lake City, UT
St George, UT
Danville, VA
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Mc Lean, VA
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Rutland, VT
Bellevue, WA
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Appleton, WI
Ashland, WI
Eau Claire, WI
Milwaukee, WI
Monona, WI
Portage, WI
Rhinelander, WI
Ronceverte, WV
Summersville, WV
Welch, WV
Bologna, Italy
Latina, Italy
Milano, Italy
Napoli, Italy
Pescara, Italy
Roma, Italy
Torino, Italy
Abashiri, Japan
Aizuwakamatsu, Japan
Akashi, Japan
Akita, Japan
Amagasaki, Japan
Amakusa, Japan
Amami, Japan
Anan, Japan
Aomori, Japan
Asahikawa, Japan
Asaka, Japan
Ashikaga, Japan
Atsugi, Japan
Beppu, Japan
Chiba, Japan
Chichibu, Japan
Chikusei, Japan
Chitose, Japan
Chiyoda-Ku, Japan
Choshi, Japan
Dazaifu, Japan
Fuchu, Japan
Fuji, Japan
Fujieda, Japan
Fujisawa, Japan
Fujiyoshida, Japan
Fukaya, Japan
Fukuchiyama, Japan
Fukui, Japan
Fukuoka, Japan
Fukushima, Japan
Fukuyama, Japan
Funabashi, Japan
Furano, Japan
Fussa, Japan
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Ginowan, Japan
Gojo, Japan
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Gotemba, Japan
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Hagi, Japan
Hakodate, Japan
Hakui, Japan
Hamada, Japan
Hamamatsu, Japan
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Handa, Japan
Hanno, Japan
Hashimoto, Japan
Higashi Hiroshima, Japan
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Higashi Murayama, Japan
Higashi Tagawa-Gun, Japan
Hikone, Japan
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Hirakata, Japan
Hiratsuka, Japan
Hirosaki, Japan
Hiroshima, Japan
Hita, Japan
Hitachi, Japan
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Hiyama-Gun, Japan
Hofu, Japan
Ichikawa, Japan
Ichinomiya, Japan
Ichinoseki, Japan
Iida, Japan
Iizuka, Japan
Imabari, Japan
Imari, Japan
Ina, Japan
Isahaya, Japan
Ise, Japan
Isesaki, Japan
Ishigaki, Japan
Ishinomaki, Japan
Ishioka, Japan
Itoshima, Japan
Iwaki, Japan
Iwakuni, Japan
Iwamizawa, Japan
Izumisano, Japan
Izumo, Japan
Joetsu, Japan
Joyo, Japan
Kagoshima, Japan
Kakegawa, Japan
Kakogawa, Japan
Kamaishi, Japan
Kameoka, Japan
Kami, Japan
Kanazawa, Japan
Kanonji, Japan
Kanoya, Japan
Kanuma, Japan
Karatsu, Japan
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Kashima, Japan
Kashiwa, Japan
Kasukabe, Japan
Kawagoe, Japan
Kawaguchi, Japan
Kawasaki, Japan
Kirishima, Japan
Kisarazu, Japan
Kishiwada, Japan
Kitakami, Japan
Kitakatsuragi-Gun, Japan
Kitakyushu, Japan
Kitami, Japan
Kitamoto, Japan
Kobayashi, Japan
Kobe, Japan
Kochi, Japan
Kofu, Japan
Koga, Japan
Komaki, Japan
Komatsu, Japan
Konan, Japan
Koriyama, Japan
Koshigaya, Japan
Kuki, Japan
Kumagaya, Japan
Kumamoto, Japan
Kurashiki, Japan
Kurayoshi, Japan
Kure, Japan
Kurume, Japan
Kushiro, Japan
Kusu-Gun, Japan
Kyoto, Japan
Machida, Japan
Maebashi, Japan
Maizuru, Japan
Marugame, Japan
Masuda, Japan
Matsudo, Japan
Matsue, Japan
Matsumoto, Japan
Matsusaka, Japan
Matsuyama, Japan
Mihara, Japan
Mima, Japan
Minamisoma, Japan
Minamiuonuma, Japan
Minato-Ku, Japan
Minokamo, Japan
Misato, Japan
Misawa, Japan
Mishima, Japan
Mito, Japan
Miyako, Japan
Miyakojima, Japan
Miyakonojo, Japan
Miyazaki, Japan
Miyazu, Japan
Miyoshi, Japan
Mobara, Japan
Moka, Japan
Morioka, Japan
Muroran, Japan
Mutsu, Japan
Nagahama, Japan
Nagano, Japan
Nagaoka, Japan
Nagasaki, Japan
Nago, Japan
Nagoya, Japan
Naha, Japan
Nakano, Japan
Nakatsugawa, Japan
Nara, Japan
Narita, Japan
Nasushiobara, Japan
Nichinan, Japan
Niigata, Japan
Niihama, Japan
Nishinoomote, Japan
Nishitokyo, Japan
Nobeoka, Japan
Nogata, Japan
Noshiro, Japan
Numata, Japan
Numazu, Japan
Obihiro, Japan
Odate, Japan
Odawara, Japan
Ogaki, Japan
Oita, Japan
Ojiya, Japan
Okayama, Japan
Okazaki, Japan
Omihachiman, Japan
Omura, Japan
Omuta, Japan
Onomichi, Japan
Osaka, Japan
Osaki, Japan
Oshu, Japan
Ota, Japan
Otaru, Japan
Otsu, Japan
Owase, Japan
Oyama, Japan
Ozu, Japan
Rumoi, Japan
Sabae, Japan
Saga, Japan
Sagamihara, Japan
Saiki, Japan
Saitama, Japan
Saito, Japan
Sakai, Japan
Saku, Japan
Sakuragawa, Japan
Sanda, Japan
Sano, Japan
Sapporo, Japan
Sasebo, Japan
Satsumasendai, Japan
Seki, Japan
Sendai, Japan
Seto, Japan
Shibata, Japan
Shibata-Gun, Japan
Shibetsu-Gun, Japan
Shibukawa, Japan
Shimabara, Japan
Shimanto, Japan
Shimonoseki, Japan
Shimotsuma, Japan
Shinagawa-Ku, Japan
Shingu, Japan
Shinjuku-Ku, Japan
Shiogama, Japan
Shirakawa, Japan
Shizuoka, Japan
Shunan, Japan
Soja, Japan
Sukagawa, Japan
Sukumo, Japan
Sumida-Ku, Japan
Sumoto, Japan
Susaki, Japan
Suwa, Japan
Tachikawa, Japan
Tajimi, Japan
Takahama, Japan
Takamatsu, Japan
Takaoka, Japan
Takasaki, Japan
Takatsuki, Japan
Takayama, Japan
Takikawa, Japan
Tamana, Japan
Tanabe, Japan
Tendo, Japan
Tenri, Japan
Tochigi, Japan
Tokamachi, Japan
Tokorozawa, Japan
Tokushima, Japan
Tomakomai, Japan
Tome, Japan
Tomigusuku, Japan
Tondabayashi, Japan
Toride, Japan
Toshima-Ku, Japan
Tottori, Japan
Towada, Japan
Toyama, Japan
Toyohashi, Japan
Toyokawa, Japan
Toyonaka, Japan
Toyooka, Japan
Toyota, Japan
Tsu, Japan
Tsuchiura, Japan
Tsuruga, Japan
Tsushima, Japan
Tsuyama, Japan
Ube, Japan
Ueda, Japan
Uruma, Japan
Usa, Japan
Utsunomiya, Japan
Uwajima, Japan
Wakayama, Japan
Wakkanai, Japan
Yamaga, Japan
Yamagata, Japan
Yamaguchi, Japan
Yamanashi, Japan
Yamato, Japan
Yanagawa, Japan
Yatsushiro, Japan
Yawatahama, Japan
Yokkaichi, Japan
Yokohama, Japan
Yokosuka, Japan
Yokote, Japan
Yonago, Japan
Yonezawa, Japan
Yoshinogawa, Japan
Yukuhashi, Japan
Yurihonjo, Japan
Belo Horizonte, Brazil
Brasilia, Brazil
Curitiba, Brazil
Nova Lima, Brazil
Porto Alegre, Brazil
Ribeirao Preto, Brazil
Rio De Janeiro, Brazil
Sao Bernardo Do Campo, Brazil
Sao Joao Das Duas Pontes, Brazil
Sao Paulo, Brazil
Uberlandia, Brazil
Paris, France