If you dwell in the Lehigh Valley, Capital BlueCross could be your direct link to health care coverage. A licensee of the
Capital BlueCross provides additional health care coverage through its
The company's supplemental plans include vision coverage provided through a partnership with National Vision Administrators, prescription drug benefits managed by
To help members with keeping up-to-date on payments, Capital BlueCross offers a couple of programs. Check It Out is an automated payment option that deducts clients' premiums directly from their bank accounts, while Entrust reminds members when their health care bills are past due.
The company serves 21 counties in Central Pennsylvania and the Lehigh Valley.
Sales and Marketing
Capital BlueCross markets its products through its agents, brokers, and doctors.
Capital BlueCross focuses on improving patient satisfaction, enhancing quality of care and reducing costs. In addition to focusing on customer retention through wellness, education, and support programs, Capital BlueCross is regularly looking to expand its customer base by adding affordable health plan offerings and attracting new members.
In 2014 Capital BlueCross and
In 2013 the company introduced mobile applications for better serving its customers needs.
Capital BlueCross has its origins in two hospital service plans that began in the 1930s: Easton Hospital Association (which later became Blue Cross of the Lehigh Valley) and Capital Hospital Service (which was renamed Capital BlueCross in 1965). The two entities merged in 1985.
2500 ELMERTON AVE
Harrisburg, PA 17177-9799
Phone: 1 (717) 541-7000
Employer Type: Privately Owned
Vice President Finance: Michael Cleary
Information Technology Manager: Kevin Herzer
Director Information Technology Services: George Mckee
Employees (This Location): 1,000
Employees (All Locations): 1,900