About Royal Appliance Mfg. Co.
Royal Appliance wants you to make a deal with the Devil. The company makes the popular light-weight Dirt Devil canister, hand, stick, and upright vacuums for homes and cars. It also markets flooring shampooers, accessories, and replacement parts under the Dirt Devil name and manufactures vacuum cleaners under the brands Regina and Royal (which offers both household and commercial products). Royal Appliance's floor care products are sold through mass merchandisers (such as
Cleveland-based Royal Appliance has operations in Ohio and California.
Founded in 1905, Royal Appliance Mfg. Co. is one of the world's oldest manufacturers of vacuum cleaners. The company produced the world's first hand-held vacuum, the Royal Prince, in 1937.