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About Oracle Systems Corporation

Oracle predicts the future of computing is in the cloud. The enterprise software company offers a range of cloud-based applications and platforms as well as hardware and services to help companies improve their processes. Oracle's applications center around enterprise resource planning, data management, collaboration, application development, customer relationship management, and supply chain management. In recent years, Oracle has aggressively expanded through acquisitions that have helped build its cloud offerings. The company's mainstay product has been Oracle Database, one the most popular corporate database offerings. More than half its revenue comes from international customers.

Operations

Oracle's cloud and license businesses generate more than 80% of its sales. The company traditionally sold on-premise software applications that were loaded onto customers' computers at their offices. The company's on-premise software brands are Siebel, PeopleSoft and JD Edwards, and the Oracle E-Business Suite.

Oracle is moving its products to cloud computing environments, where customers can access programs from multiple locations and devices. The company's cloud applications are Oracle Human Capital Management (HCM) Cloud, Oracle Enterprise Resource Planning (ERP) Cloud, Oracle Customer Experience (CX) Cloud, Oracle Supply Chain Management (SCM) Cloud, and Oracle Data Cloud. Its Autonomous Database is cloud software with machine learnings capabilities.

About 10% of Oracle's sales come from its hardware business, which includes computers and related software and services, and its consulting services business. Products include Oracle Engineered Systems and some of its enterprise and data center servers and storage products.

Oracle also offers services that help customers operate their businesses from a cloud environment with software-as-a-service and infrastructure-as-a-service. Those businesses account for less than 10% of Oracle's revenue.

Geographic Reach

Headquartered in Redwood City, California, Oracle operates facilities in the US, including a factory in Hillsboro, Oregon, and overseas.

Oracle has a wide geographic distribution of customers. Those in the US generate about 45% of sales. The other countries for which the company breaks out sales – the UK, Japan, Canada and Germany – each account for 5% or less. The other 170-some countries with Oracle customers account for more than 35% of the company's sales.


Sales and Marketing

Oracle uses direct and indirect channels including independent distributors and value-added resellers to market and sell its products and services. The companies that comprise Oracle's indirect channel network are members of the Oracle Partner Network.

The company counts about 430,000 customers in a range of industries such as aerospace and defense, automotive, financial, technology, manufacturing, oil and gas, retail, telecommunications, and utilities.

Financial Performance

After several years of uneven revenue, Oracle Corp.'s sales rose in the past three years, although the 2019 increase was less than 1%.

In 2019 (ended May), Oracle's revenue rose $123 million to about $39.5 million. The company posted a 2% increase in cloud and license sales, but sales in hardware revenues and services declined 7% and 5%, respectively, year-over-year. Sales ticked up 1% in the Americas and Asia/Pacific region, but fell 1% in the EMEA region.

Net income jumped to $11.1 billion in 2019 from $3.6 billion in 2018. The difference was a lower tax bill in 2019 due to the US Tax Cuts and Jobs Act.

Oracle's coffers held $20.5 billion in cash in 2019 compared to $21.6 billion in 2018. Operating activities generated $14.5 billion in 2019 and investing activities provided $26.5 billion, while financing activities used $42 billion (including $36 billion in stock buybacks).

With debt totaling more than $56 billion, Oracle must generate enough cash flow to service the debt. Failure to do so could limit the money the company has for operations and acquisitions and hinder further borrowing.

Strategy

Sales growth has been slow for Oracle as it has tried to build up its cloud computing offerings. The company's revenue growth has averaged a bit more than 1% a year over the past eight years. As has happened with companies in a similar situation, sales of some of Oracle's legacy systems have declined while the cloud systems' sales have ramped up.

Oracle has built its cloud offerings mostly through acquisitions. The most notable acquisition was NetSuite, which provides cloud-based enterprise resource planning (ERP) software. Its ERP system leads the market. 

Oracle also offers a new set of products based around its autonomous cloud strategy. It includes a range of cloud-based products that use machine learning to maintain themselves and reduce human error. The company's autonomous operating system was introduced in 2019 and followed its autonomous database product released the year before.

While Oracle and Microsoft are competitors in cloud computing services, they recognize that their customers use each other's products. That led the companies to develop a partnership for integration of Oracle Digital Assistant with Microsoft Teams that gives Microsoft 365 customers access to Oracle Cloud Applications through conversational artificial intelligence.

While it competes against companies like SAP, Salesforce, and Workday in its applications businesses, Oracle's venture into cloud computing faces formidable rivals that include Amazon Web Services, Microsoft's Azure, and Google.

Mergers and Acquisitions

In 2019 Oracle acquired Brazil-based Oxygen Systems, to widen its footprint in Brazil and expand business with small and medium businesses in the country. Oxygen, a spinoff of Chile-based IT integrator Sonda, localizes Oracle's Netsuite enterprise resource planning software for small and medium businesses.

Oracle's recent acquisitions have deepened its cloud portfolio. In late 2018 Oracle agreed to acquire goBalto, which provides cloud services for clinical trials in the pharmaceutical industry. Technologies developed by San Francisco-based goBalto speed up clinical trials by automating manual tasks.

In 2018 the company bought Aconex, an Australian provider of web-based collaboration tools for the construction industry, for about $1.2 billion. About 80,000 organizations have used Aconex to manage more than $1 trillion in projects in 70 countries. The acquisition adds another facet to Oracle's cloud offerings.

Other 2018 acquisitions were Zenedge, which secures IT systems deployed via cloud, on-premise or hybrid hosting environments; Vocado, which provides cloud-based financial aid applications for higher education institutions; SparklineData, which provides an analytics platform; Grapeshot, a provider of brand safety and pre-bid contextual services; and DataScience.com, which provides self-service access to open source tools, data, and computing resources. [BJ1] 

In 2017 Oracle acquired Apiary, which provides application programming interface (API) tools, Moat, which uses data and analytics to enhance media for marketers and publishers; and Wercker, an integration platform for application development and delivery.

 

Company Background

Larry Ellison, Robert Miner, Bruce Scott, and Edward Oates founded System Development Laboratories in 1977 to create a database management system according to theoretical specifications published by IBM. Ellison had studied physics at the University of Chicago but dropped out in the 1960s to seek his fortune in Silicon Valley. He was part of the team that developed the first IBM-compatible mainframe. Miner, an experienced programmer, was the main developer of Oracle's database manager, which was able to run on many computer brands and was introduced in 1979. The company also changed its name that year to Relational Software.

In 1983 the company changed its name again, this time to Oracle, in order to more closely align itself with its primary product. Oracle went public in 1986 and within two years had a 36% share of Uncle Sam's PC database market. It also added financial management, graphics, and human resource management software.

Oracle Systems Corporation

500 ORACLE PKWY
Redwood City, CA 94065-1677
Phone: 1 (650) 506-7000

Stats

Employer Type: Privately Owned
Senior Director Storage Engineering Operations: Jim Meadows
Vice President: Jill Suarez
Director Marketing Of Operations: Kenji Toyozumi
Employees (This Location): 2,300
Employees (All Locations): 56,134

Major Office Locations

Redwood City, CA

Other Locations

Belmont, CA
Daly City, CA
El Segundo, CA
Irvine, CA
Pleasanton, CA
Redwood City, CA
San Mateo, CA
Santa Clara, CA
Colorado Springs, CO
Miami, FL
Orlando, FL
Alpharetta, GA
Atlanta, GA
Chicago, IL
Westchester, IL
Shawnee Mission, KS
Lynn, MA
Rochester Hills, MI
Troy, MI
Minneapolis, MN
Matthews, NC
Raleigh, NC
Nashua, NH
Trenton, NJ
New York, NY
Tarrytown, NY
Beachwood, OH
Beavercreek, OH
Conshohocken, PA
Coraopolis, PA
Lewisville, TX
Sandy, UT
Reston, VA
Mumbai, India
New Delhi, India
Abidjan, Côte d'Ivoire