About Kronos Incorporated
Kronos knows time is money for its customers. The company makes and implements staffing management software particularly for organizations with large, complex workforces. With a goal of controlling labor costs and improving employee productivity, its software automatically collects time and attendance data, manages scheduling and absences, oversees administrative, HR, payroll, and hiring processes, and provides data analytics on cost and performance problems. Boasting over $1 billion in annual revenue, Kronos serves over half of the
1000 and thousands of organizations working in several sectors across 100-plus countries. The company is owned by investors led by private equity firm
Kronos' services and products deal with time and attendance, scheduling, absence management, HR and payroll, hiring, and labor analytics. The company has broadened its service offerings and developed web-based versions of its software, responding to the general trend in the software market of companies offering clients the choice of both installed and hosted subscription versions of their products.
Its main product suites are Kronos Workforce Ready (pre-hire to retire), Workforce Central (frontline to the C-suite), and Workforce Dimensions (operating insights and data analytics).
The company also offers specialty products that include Workforce Planner (automated labor scheduling), EZCall (manage on-call physician schedules), and Workforce AutoTime (automate labor management for aerospace and defense), among others.
Kronos, based in Lowell, Massachusetts, has a handful of offices in the US and one in Canada. The company also has facilities in Mexico, Brazil, Belgium, France, Germany, Spain, Sweden, the Netherlands, the United Arab Emirates, the UK, India, China, Singapore, Australia, and New Zealand.
Sales and Marketing
Kronos serves organizations in business services, education, energy, financial services, government, health care, hospitality, logistics, manufacturing, public safety, and retail markets. The company claimed that more than 40 million people at more than 30,000 organizations.
It sells directly to its customers, as well as through its partnerships with hardware, software, and services firms. Clients include American Fidelity Insurance, the County of Santa Clara, Forest City Enterprises, Hannaford Supermarkets, JMA Outreach Solutions, University of Toronto, and Winthrop University Hospital.
Kronos' has been expanding its business in developing markets over the past several years, such as those of the EMEA and the faster-growing BRIC countries (Brazil, Russia, India, and China). In 2015, it opened its new EMEA headquarters in Bracknell, England to support plans for continued expansion in the region (even after 25 years of operating there). In 2014, Kronos launched the subscription model of its popular Kronos Workforce Central suite (workforce management solutions) to grow its business with small and mid-sized businesses in China.
The company's acquisition strategy includes purchasing independent resellers and distributors of its products and buying other software companies with applications that expand Kronos' product line.
Mergers and Acquisitions
In September 2015, Kronos purchased the AutoTime business from
In June 2015, the company purchased Chicago-based physician scheduling vendor Productive Scheduling Solutions, expanding its exposure in the fast-growing healthcare market.
In 2013, it bought rival workforce management software company
In 2012, Kronos expanded its health care portfolio with the purchase of Portland, Oregon-based OptiLink, a provider of staff management software used by nursing departments. OptiLink's customers include
Bolstering its presence in the EMEA region, in 2012 it bought UK-based SMART Computer Holdings and its Spanish affiliate SMART Human Logistics. SMART provided onsite and cloud-based workforce management software to manufacturing, services, retail, hospitality, and public sector markets; it was a leader in the health care workforce management market, serving a number of
In 2011, Kronos bought Principal Decision Systems International (PDSI), which provides public safety workforce management software. PDSI's TeleStaff application offers scheduling and notification tools used by more than 600 city and county fire, emergency, police, and corrections organizations in the US.
Some of its past purchases have included
900 Chelmsford St STE 312
Lowell, MA 01851-8312
Phone: 1 (978) 250-9800
Employer Type: Privately Owned
Chairman: Mark S. Ain
CEO: Aron J. Ain
Chief Administrative Officer: Charlie Dickson
Employees (This Location): 202
Employees (All Locations): 4,128
Lake Mary, FL
Lake Oswego, OR
Cranberry Township, PA