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Mercedes-Benz Usa, LLC
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About Mercedes-Benz Usa, LLC

If cars can give their owners a certain social standing, Mercedes-Benz USA (MBUSA) has the class and model to suit any American status seeker. The three-pointed star luxury brand is available in the US through MBUSA, a subsidiary of Daimler AG. The company imports, distributes, and markets Mercedes-Benz, Maybach, and smart vehicles through more than 380 dealerships across the United States. It operates its own dealership too -- Mercedes-Benz Manhattan -- as well as five parts distribution centers, two vehicle preparation facilities, and three learning and performance centers. The company sold a record 310,000-plus vehicles in the US in 2019. The company was founded in 1926.

Operations

Manufacturing operations for the Mercedes-Benz brand is the US is handled by Mercedes-Benz U.S. International, Inc., which operates more than 6 million square feet assembly plant near Tuscaloosa, Alabama.

Products include Coupes, Convertibles & Roadsters, Hybrid & Electric and Future Vehicles, among others. In terms of services, it offers leasing, financing, investment plans and comprehensive vehicle maintenance. The company also provides trade-ins.

Geographic Reach

Headquartered in Atlanta, MBUSA focuses on making and marketing vehicles nationwide and in Puerto Rico. MBUSA sells cars throughout the US in all 50 states.

Sales and Marketing

The company has more than 380 associated dealerships.

Strategy

As part of the company's sustainable business strategy, MBUSA wants to grow in its core business; to focus even more on the experience for the customer; to implement electric driving in all divisions as a priority; to promote automated and autonomous driving and mobility services with a focus on the benefit to the customer and profitability; to exploit the significant potential of digitization; to support this transformation with an agile culture that is practiced by the employees and increases its pace of innovation.

The focus of all of these activities is on improving its financial strength because it is the foundation of its sustainable business strategy.

Company Background

Mercedes-Benz vehicles began being imported into the US in 1952.

MBUSA was founded in 1965.

Mercedes-Benz Usa, LLC

1 Mercedes Benz Dr
Sandy Springs, GA 30328-4312
Phone: 1 (800) 367-6372

Firm Stats

Employer Type: Privately Owned
Cio: Zelma Cilliers
President and CEO: Dietmar Exler
VP and CFO: Harald Henn
Employees (This Location): 650
Employees (All Locations): 1,400

Major Office Locations

Sandy Springs, GA

Other Locations

Vance, AL
Fontana, CA
Irvine, CA
Jacksonville, FL
Carol Stream, IL
Itasca, IL
Baltimore, MD
Montvale, NJ
Morristown, NJ
Robbinsville, NJ
Grapevine, TX
San Antonio, TX