Krannert's curriculum follows a traditional module schedule: the first year is devoted to requirements and the second year is mostly open for students to concentrate in a specialty. Elective courses are grouped into 13 areas, including strategy and business law. Undergraduate students can combine their BS degrees with an MBA, and the school also has a dual MS in industrial administration and doctor in pharmacy.
Traditionally, Krannert has primarily drawn operations recruiters, but recently the school has been placing more graduates in consulting as well. While in school, students' social activities center on campus, primarily in student organizations. Students tell Vault West Lafayette's small town atmosphere fosters a close-knit atmosphere among MBA candidates.