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Job Survey: Marketing Director

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Location: Tampa, Florida
Company: Tampa Bay Partners
Experience: Executive
Highest Level of Education: MBA



Job Responsibilities
Marketing of our company (branding, strategy, lead generation activities, networking, events)- 40% Sales of our services (pricing, proposal formulation, presentations, etc.)- 50% Management (reviews, reports, mediation) - 10%
Uppers
Creative interaction, Strategic, high level focus, exciting projects.
Downers
Certainly selling the intangible services is difficult. Knowledge spending seems to be the most expendible in budget cuts.
Lifestyle
In-house attire is very casual, but social events and business meetings require dressing professionally. Moderate to high levels of travel and after-hours social engagements are typical to keeping up with industry players and prospecting.
Compensation
Compensation can be quite lucrative depending on which end of the budget scale the clients you are courting and landing are at.
Advice to Jobseekers
Keep up with trends in new marketing and promotional techniques. Read everything you can get your hands on. Become an excellent networker and learn to think creatively about problem solving. The future for this field will be great as companies become more savvy in marketing and find the need to discover new ways to market their product and services.

This Marketing Director career survey is just one of 1000s of exclusive career surveys available on Vault. Find out what it's actually like on the job with Vault's job surveys.

Read all Vault Career Surveys for the inside scoop on specific jobs
Read Vault Employee Surveys for the inside scoop on specific employers
Read Vault Student/Alumni Surveys for the inside scoop on colleges and grad schools