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Job Survey: Marketing Manager

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Location: Ft. Worth, TX
Company: BNSF
Experience: Mid-level
Highest Level of Education: MA - Academic Program



Job Responsibilities
Set the pricing, strategy and directive on growing and maintaining business of transporting a specific commodity or product line. You have to know your specific markets inside and out, and be able to forecast swings so as to allocate capacity elsewhere or aquire additional.
Job Requirements
Undergraduate degree in business, economics, or engineering is a must. Fairly competitive and a minimum undergrad of 3.5 is required. You'll be expected to come with an MBA or pursue one within the 1st three years. Must be interested in both pricing, business strategy & development, and market planning and forecasting.
Uppers
Flexibility in work environment, Networking with Fortune 500 clients, autonomy, seeing a direct correlation of actions to financial results.
Downers
Often hassled with corporate drills having little impact on your success or results, but required none the less. Corporate bureacracy is rampant.
Lifestyle
Average about 50 hours/week. Travel approx. 3 days/month. Dress is business casual, with an occaional upswing when meeting clients. Company is focused on a diverse work environment and there is always something going on around the campus.
Compensation
Base of $70K, plus bonus beased on individual performance (up to 5% yearly) addtional bonus based on company performance. In good time it will exceed 10% of base. Full benefits. In addtiona to annual increases, If your a top performer activley seeking advancement, you can increase your salary an addtional 8-12% every 1-3 years.
Advice to Jobseekers
Great job outlook, jobs are here to stay and growing. Be prepared for frustraion early on as you learn the unfamiliar terms and business practices of the railroad. A highly complex industry that often gets overlooked.

This Marketing Manager career survey is just one of 1000s of exclusive career surveys available on Vault. Find out what it's actually like on the job with Vault's job surveys.

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Read Vault Employee Surveys for the inside scoop on specific employers
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