Job Title: records tech
Location: dallas tx
Submitted on: 16-Feb-04
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Business Outlook
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The company is doing well so far they have managed to remain profitable
through out the period following 9-11. They need to wake up and realize
that the competion has finally gotten the message about their business
model and is getting it down fast. In order to remain profitable I
believe they need to become a little more aggressive in growing their
market share and limiting the competitions growth into their niche
markets. They need to notice that when offered equal value most people
will pick the lowest price, but most people will also pay a little more
for added value if the customer service remains. they have the customer
service model down cold, they just need to remember what they know and
make sure it is practiced at all levels. I think they are losing the
edge they had as the new kids on the block and have become a little
complacent and comfortable as they have grown. I think they are
becoming so cost focused that they are forgetting that happy employees
make for happy customers, they need to reaim some of their income
growth toward rewarding their employees(salary wise) so that employees
remain aware that they are a valued asset to the company,and can afford
in the ever growing cost of living of our economy to work at the company
and provide for their families. I do not see the same level of treating
ALL employees as equal that I did even 2 years ago. they have always
been looked at and admired because of their golden rule policy of treat
every one as you want to be treated. They have great potential to reach
the public, but they need to take a new more aggressive approach to
marketing. Their ads used to be unique and zany and unexpected now they
are just old and reliable. The world has grown so should your market
strategy. If you want a company that has a heart and you are willing
to help it acheive its goal to be the best most profitable airline in
the world, its a good place to call your work home. They are growing as
a internet presence and they have a good theory of keep it simple and
easy and the business will come and in that area their market share has
continued to grow. All said and done there are things about the company
I'd like to see change to make it a better employer, but I'm glad I get
to go to work and be happy and enjoy my job each day in a company that
gives me the freedom to do that in an atomsphere that encourages that.
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