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Job Title: Director of Marketing & Product Development
Location: Brea, CA
Submitted on: 29-Apr-03
Job Title Workplace Survey
Director of Marketing & Product Development Ballard & Tighe is a small educational publisher. There is a close, collegial atmosphere, and a community feeling. The company is privately owned by a couple, with the woman serving as president of the company. The atmosphere is quite creative, since the company focuses on developing products for education, and there are opportunities for telecommuting for those involved with content development (creating the books and programs that the company publishes). The creative nature of the company means that work hours can extend well beyond a 40 hour work week for those involved in management or product development. Because the company is small, there is limited opportunity for advancement unless/until the company grows beyond its current size. The executive team is a tight knit group that sets the direction and activity of the company, and there is a solid business plan and five year plan in place the the company works from. However, the president of the company is a micro-manager, and the plan can change directions quickly, and without much notice. Anyone contemplating working for Ballard & Tighe should be comfortable with intense scrutiny of seemingly minor aspects of their job or the work of people they manage, which can make the managerial process difficult at times. In addition, because the company is involved in producing educational materials, a manager without an educational background (e.g. background as a former teacher in addition to holding an MBA) will be at a decided disadvantage in providing input and direction, since some of the executive team have such backgrounds. Finally, the company has a history of high executive turnover, much of it as a result of changing/unclear expectations of the president. While I held my position for two and a half years, my predecessor lasted only 6 weeks, and her predecessor lasted only one year. I actually found this company to be fun to work for (due to the creative nature of the work), and the atmosphere to be cultured and urbane (as are many educational oriented companies). However, as with so many small, privately owned companies, the personality of the owner had a tremendous impact on the overall operational style and implementation of the company, and when factored with the uncertainty of continued employment (for the same reason) and lack of long term professional development available, I would not encourage someone looking for a long term career path to consider this company.

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