| Topic Name: |
Late News #'s in Dallas |
| Message Name: |
HH numbers are just for bragging rights |
| Date Posted: |
05/27/2005 |
| In Reply To: |
WFFA took second place but you're right, it's so little that it won't make any difference to advertisers. I think it's a shame that with 3 decades as the news giant that WFAA has slid to where they are. As for CBS11 they have their problems too. But they have made some good hires and it will be interesting to see where all of this is a year from now. Mike Devlin is new at WFAA but has a long history of success. Let the battle continue! |
| Message: |
The demos (especially 25-54) are what really count. Let's not lose sight of that in looking at metered HH numbers. I have no rooting interest for or against any station in this market -- just want to remind folks that the HH tie may or may not be one on the measure that counts in the long run.
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