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Topic Name: WUSA STINKS! THE NUMBERS SPEAK!
Message Name: Patience
Date Posted: 05/26/2005
In Reply To: So sad! And all these "big anchors" are locked into multi-year contracts? Take the loss and pay them off; try to get Dr. Phil and 5 and Seinfeld and 6!
Message: If you expect the numbers to grow in less than several years, you're fooling yourself and are not being realistic. When you make major changes on an anchor team, good or bad, expect it to take at least a couple of years to grow the audience.

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