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Topic Name: wusa -tv anchor shuffle
Message Name: wusa a pioneer?
Date Posted: 05/26/2005
In Reply To: The station has a look of solo musicians not an orchastra. Some anchors use that faux newswriting style "this just in" reporter X "working the phones right now" "hey guys this will scare the bejesus out of you". While others use a standard less hyped delivery. On air look is forced and not real. Blame producers? Perhaps. But in a newsroom with no leader individuals tend to do what they want. I suspect the station has a weak desk which results in fewer stories and almost no real exclusives. I see too many school and healthcare features. The stories simply have no edge. Bogus hyped writing does not improve a sows' ear.
Message: don't think so. stations with 1.3 ratings aren't pioneers. yes, the desk is extremely weak. yes, they have the worst reporters in the market. yes, the anchor hires have failed---1.3 ratings. yes, the newscasts have boring, non-news stories. yes, the producers put together shows that resemble market 100. call it like it is. they're in big big trouble.

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