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Topic Name: WBTV at 11
Message Name: then how come...
Date Posted: 05/20/2005
In Reply To: Face facts: #1: Without the strong CBS lead-in, WBTV would not be winning the 11 pm. #2: Without Oprah, WSOC and WBTV would be a lot closer at 5, 5:30 and 6. #3: Without the Price Is Right, WBTV would not win at noon. #4: Without Good Morning America, WSOC would not win mornings (and as long as WBTV has the CBS Early Show, it will never win mornings, no matter what is on ABC). #5: WCNC will never win any time slot unless it comes up with a killer lead-in...and distinctive anchors who have at least an ounce of personality and don't put viewers to sleep. Think about it. The best known personality at WCNC is Larry Sprinkle...a weather guy who isn't even a meteorologist. But give the guy credit, he's got personality (and hair)!
Message: ...all those years of "must see TV" on NBC did not spell ratings victory at 11 for WCNC? Lead in has a lot to do with it, but if the product was junk viewers would look elsewhere.

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