VNRS and SMTS are for advertising of a clients person or products. When a PR firm gives you a vnr feed or smt it's to promote a person or product. i'm glad that TV stations finally woke up and said NO MORE VNRS and SMTS. Now only if people were to say enough already regarding how corporate america is ruining people lives. we'll all live a better and healthier life
Message:
you use the VNR for b-roll next time that company is legitimately in the news.
but you NEVER use the sound they provide with the company CEO or whoever.