| Topic Name: |
EMMIS SALE |
| Message Name: |
Announcing a sale is ... |
| Date Posted: |
05/10/2005 |
| In Reply To: |
I read the article...
Emmis has hired a group into
exploring the turf for sale of it's stations.
That's really all it is.
Doesn't mean it's going to be sold this year... but it does raise some eyebrows.
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| Message: |
Just like exploding a bomb in the stations. Announcing a sale is NOT how stations are usually sold. When it's announced, the value of the stations goes down. Advertisers retreat and also pay slower (there's a business plus for you), morale is bottom of the barrel, nothing will be spent to maintain, and expenses will be cut to make the stations look more attractive. I feel so badly for the good folks who are counting on Emmis on being professional.
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