| Topic Name: |
Brand Re-launch |
| Message Name: |
New CMO Needs something to do |
| Date Posted: |
02/22/2006 |
| In Reply To: |
Just like the Google Annoucement another BFD Event $1 Million to change the logo colors to red and black and to change the slogan. |
| Message: |
Don't forget, Harry brought in a $500k a year EVP expert from the outside to be the marketing officer. How long did you think she would sit before she convinced Harry that the problem with BE was the tan and black logo colors and that red is more aggressive along with a new tag line and then all of BE's troubles would be over
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