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Vault Message Board: Advertising & PR

Topic Name: foot in the door
Message Name: Jumping from PR to advertising
Date Posted: 03/03/2001
Message: I've been in PR for 3.5 years, and I've done well enough to rise from exectutive trainee to SAE. Nevertheless, I'm more interested in advertising than PR, and I'd like to make a jump to advertising account management. I have a proven track record in some transferable skill areas like strategic development and client management. Nevertheless, I also know that there are some nuts and bolts type things that I need to learn (i.e. production and ad campaign execution). I'm confident that I can pick up these skills rather quickly, though. My question is, are there agencies that would take a chance on me at my current level and salary? If not, how far would I have to drop? Any thoughts or advise would be most appreciated. Thanks.

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