Sports Agents

The sports agent's primary duties consist of negotiating contracts and finding endorsements for his or her clients. Contract negotiations require great communication skills on the part of the sports agent. He or she must clearly summarize the athlete's salary and benefit requirements and have a clear vision of the athlete's future—and how any given contract might affect it. Agents usually represent their clients for the duration of their clients' careers, which sometimes means finding work for athletes once their athletic careers are over. For example, an agent may be able to build into the contract a coaching position, in the event that athlete is injured or otherwise unable to complete the contract. Having a good sense of timing helps the agent as well. Part of understanding a bargaining situation means knowing when to stand your ground and when to cut a deal.

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