Industries & Professions /
Search Engine Optimization Specialists
Search marketing is a very lucrative industry. SEMPO reports that revenues in the U.S. search marketing industry reached $19.3 billion in 2011. The field is expected to continue to grow as companies seek to gain an extra edge by improving the search rankings of their Web sites. The growth of mobile Internet technologies is also creating demand for search marketing professionals. Opportunities should be strongest for those with college degrees and extensive experience in the field.