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Industries & Professions /
Public Relations Specialists
Public relations (PR) specialists develop and maintain programs that present a favorable public image for an individual or organization. They provide information to the target audience (generally, the public at large) about the client, its goals and accomplishments, and any further plans or projects that may be of public interest.
PR specialists may be employed by corporations, government agencies, nonprofit organizations, or almost any type of organization. Many PR specialists hold positions in public relations consulting firms or work for advertising agencies. There are approximately 202,530 public relations specialists in the United States.