Industries & Professions /
Online producers are responsible for organizing and presenting information that is available on Web sites. They edit and/or write news stories, arrange the text, and any accompanying photos for online publication. They sometimes work with other workers to incorporate slideshows, background music, or audio interviews to better complement a story. While many online producers are employed in journalism, a growing number of producers find work managing corporate Web sites for advertising agencies, employment firms, pharmaceutical companies, nonprofits, and other organizations. Online producers are also referred to as new media content producers, interactive producers, multimedia producers, online producers, digital producers, content producers, web producers, and new media editors.