From simple birthday bouquets to lavish wedding arrangements, floral designers define a sentiment, a mood, or make an impression, using flowers as their medium of expression. Along with live flowers, designers may use silk flowers or foliage, fresh fruit, and twigs or incorporate decorative items such as candles, balloons, ribbons, and stuffed animals to their arrangements. Good equipment—foam, wire, wooden or plastic picks, shears, florist's knife, tape, and a variety of containers—is essential. Techniques such as wiring flower stems or shading the tips of blooms with paint or glitter are often used to give floral arrangements a finished look. Familiarity with different species of flowers and plants, as well as creativity and knowledge of the elements of design are what distinguish a good floral designer.

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