Advertisements were once written and arranged by the individual or company selling a good or service. Today, most advertising is prepared by public relations or advertising agencies. Firms split advertising tasks among workers specifically trained to handle the writing, design, and overall appearance of ads. Copywriters and their assistants write the advertisements, including the text in print ads and the spoken words in radio and television ads, which are also called spots.

Sign In or Join Vault Gold to Read Full Profile including:

  • The Job
  • Education and Training
  • Outlook
  • Tips for Entry

Are you a student? You may have free accesss to Vault's premium content.
Contact your Career Center, Alumni Office or Library to find out more.

Become a Vault Basic Member

Complete your Vault Profile and get seen by top employers