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Industries & Professions /
Color Analysts and Image Consultants
Color and image consultants work with individuals, groups, or both. Companies such as Color Me Beautiful train color analysts in color and its use in wardrobe and makeup. Those who wish to become image consultants take additional training so they can help clients work on their overall appearance and grooming, as well as improve their voices, body language, and etiquette. Image consultants work with clients that range from individuals who are interested in improving their image (to increase their chances of landing a job or getting promoted) to some of the country's largest corporations (offering corporate programs and interactive workshops to their employees). Training sessions deal with such topics as making a good first impression, everyday etiquette, developing self-esteem and confidence, verbal communication, body language and facial expression, overall appearance, and visual presentation. Consultants also may learn to coach clients on dealing with the public and the media.
It can be very satisfying to help others look better and feel good about themselves. Clients who receive professional image consultations have experienced such benefits as stronger executive presence, improved business and social etiquette, healthy awareness of their verbal and nonverbal presence, and an increase in professional and social networks.
Many color analysts and image consultants are entrepreneurs, meaning that they own and manage their businesses. There are many advantages to owning your own business, such as flexible hours, controlling your own time, and opportunity for personal growth and development. On the other hand, it can be challenging to constantly be on the hunt for new clients while providing quality services to their existing clientele. Self-employed individuals also do not have the security of a regular paycheck.