Advertising and Marketing Managers

Advertising and marketing managers plan, organize, direct, and coordinate the operations of advertising and marketing firms. They may oversee an entire company, a geographical territory of a company's operations, or a specific department within a company. There are approximately 202,540 advertising and marketing managers employed in the United States.


Quick Facts
Alternate Title(s) Account Managers, Copy Chiefs, District Managers, Media Directors, Regional Managers
Duties Plan, organize, direct, and coordinate the operations of advertising and marketing firms
Salary Range $25,000 to $100,000+
Work Environment Primarily Indoors
Best Geographical Location(s) Opportunities are available throughout the country
Minimum Education Level
  • Bachelor's Degree
School Subjects
  • Business
  • Computer Science
  • English
Experience Internship
Personality Traits
  • Conventional
  • Outgoing
  • Problem-Solving
Skills
  • Business Management
  • Interpersonal
  • Leadership
Certification or Licensing Recommended
Special Requirements None
Employment Prospects Fair
Advancement Prospects Good
Outlook About as Fast as the Average
Career Ladder
  • Top Executive, or Business Owner, or College Professor
  • Advertising/Marketing Manager
  • Advertising Account Executive

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