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The employment outlook for the social-media industry is closely tied to the growth of the Internet. As an industry, the Internet is one of the most dynamic and evolving sectors of the U.S.—and the world—economy. Growth in the use of the Internet has been phenomenal. InternetWorldStats.com estimates that in North America alone the number of Internet users grew by nearly 152 percent from 2000 to 2011. As of December 31, 2011, there were 273,067,546 Internet users in North America.
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