Sales industry trends in the next decade will include consolidation into larger firms and the continued spread of new technology, both of which should slow growth in some occupations; for example, as drug and grocery stores convert to self-service operations, they will need fewer sales clerks. Heightened competition and pressure to lower operating costs should continue to force mergers. The result will be reduced demand for some workers. Because of the growth of the aging population, wholesale trade firms that specialize in pharmaceuticals and medical devices will experience much faster than average employment growth. More jobs should also be available in customer services as consolidation and competition encourage expansion of these services. There also will be employment opportunities for workers in financial, logistical, technical, and advertising positions.  

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