Red Roof Inn

  • Overview

This business believes a night's lodging shouldn't put you in the red. Red Roof Inn is a leading budget motel chain with more than 350 locations around the US. While popular with families, the brand also caters to business travelers with such amenities as continental breakfast, meeting rooms, photocopy services, and wireless Internet access. It also offers larger suites and deluxe rooms with executive-style desks and microwave ovens. Red Roof Inn was founded by James Trueman in 1973. Previously the chain was owned by French hotel giant Accor, until the company sold Red Roof in 2007 in order to focus on its Motel 6 operations.

Geographic Reach

Red Roof Inn has locations in 38 states. Most of the company's properties are located in the Midwest, the East, and the South.

Strategy

Red Roof is continuing its transformation from a hotel owner to that of a management and franchise company. Specifically, it is focused on growing the franchising side of the business. The company is adding 40 franchised properties every year until 2016. It is also focused on expanding west of the Mississippi, with plans to grow the brand in the New Orleans and Las Vegas markets.

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Red Roof Inn


605 S Front St Ste 150
Columbus, OH 43215-5809
Phone: 1 (614) 224-0838
Fax: 1 (614) 2249724
www.redroof.com

STATS


  • Employer Type: Private
  • President: Andrew Alexander
  • CFO: Brendan Foley
  • EVP Brand Operations and Franchising: Robert Wallace

Major Office Locations

  • Columbus, OH

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