About BOYD TUNICA, INC.

Boyd Gaming's business model is buoyed by the US public's insatiable appetite for gaming. One of the country's leading casino operators, Boyd operates more than 20 gaming entertainment properties located in Nevada and several other US states. Besides Nevada, the company has casinos in Illinois, Indiana, Iowa, Kansas, Louisiana, Mississippi, and New Jersey, including 50% of Atlantic City's Borgata Hotel Casino & Spa. Most of the company's properties are sprawling resort hotels that feature pools, full casinos, restaurants, shops, and on-site entertainment options for guests.

Geographic Reach

Boyd's operations include properties in Illinois, Indiana, Iowa, Kansas, Louisiana, Mississippi, New Jersey, and Nevada, and a travel agency in Hawaii.

Operations

The company operates in five segments: Las Vegas Locals, Downtown Las Vegas, Midwest and South, Peninsula, and Borgata.

Its Las Vegas Locals segment accounted for more than 20% of revenue during fiscal 2014. It consists of six casinos which include Gold Coast Hotel and Casino; The Orleans Hotel and Casino; Sam's Town Hotel and Gambling Hall, and Suncoast Hotel and Casino.

The company's Midwest and South properties consist of four dockside riverboat casinos, one racing and two barge-based casinos that operate in four states in the Midwest and southern US. This segment brought in more than 30% of Boyd's revenue during fiscal 2014.

Sales and Marketing

The company's advertising and marketing promotion costs totaled about $50 million in fiscal 2014.

Financial Performance

Boyd's revenue decreased in fiscal 2014 compared to the prior fiscal period. It reported $2.7 billion in revenue for fiscal 2014, down from $2.89 billion it claimed in revenue for fiscal 2013. The drop was largely due to the deconsolidation of Borgata resulting in a $157.1 million decrease in net revenue.

Even with revenue in the billions, Boyd has suffered net losses for several straight fiscal years. It improved its net loss to $53 million in fiscal 2014 compared to the $80 million it lost in 2013. The improvement was due to slightly decreased operating expenses.

Strategy

In Las Vegas, the company's $4.8 billion Echelon Place was planned to be a megacasino, spanning more than 60 acres. The project also included a hotel joint venture with Morgans Hotel Group. Boyd suspended construction on the project, citing a Las Vegas market that has been battered by unemployment, foreclosures, and a drastic decline in tourism. Boyd previously stated that it planned to resume construction in three to five years.

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BOYD TUNICA, INC.

1477 Casino Strip Resort Blvd
Robinsonville, MS 38664
Phone: 1 (662) 363-0711
www.samstowntunica.com

Stats

  • Employer Type: Public
  • Human Resources Director: John Durr
  • Offc Mgr: Pat Kandler
  • Human Resources Executive: Sally Zipp

Major Office Locations

  • Robinsonville, MS

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