About FOX BSB HOLDCO, INC.

These Dodgers try to be artful on the baseball diamond. Fox BSB Holdco, doing business as The Los Angeles Dodgers, operates one of the oldest and most storied franchises in Major League Baseball, boasting six World Series championships and 22 National League pennants. The team started in Brooklyn, New York in 1884 but moved west to Los Angeles in 1957. The Dodgers were the first team to break the color barrier with the signing of Jackie Robinson. The team plays home games at Dodger Stadium. In April 2012, a group led by former Los Angeles Lakers star Magic Johnson acquired the iconic Dodgers franchise from Frank McCourt for a record $2.15 billion.

Geographic Reach

The team has a large following in Southern California. The Dodgers' have a national following as well, which is why the team is popular with television executives in search of ratings.

Sales and Marketing

The Dodgers have marketing partnerships with dozens of corporations and brands.

Strategy

Management signed proven talent in recent years to add to the Dodgers' solid core of young players. The team has almost always made money -- even when the product on the field hasn't been great, much like the Chicago Cubs still bring in crowds and sell merchandise during losing seasons. However, the new ownership group built a winning team and the Dodgers advanced to the 2017 World Series before being defeated by the Houston Astros in seven games.

- Show Less + Show Full Description

Company News and Press Releases

- Show Less + Show More News and Press Releases

FOX BSB HOLDCO, INC.

1000 Vin Scully Ave
Los Angeles, CA 90090-1112
Phone: 1 (323) 224-1500
Fax: 1 (323) 224-1269

Stats

  • Employer Type: Private
  • Director Merchandising And Retail: Allister Annear
  • Partner: Peter Guber
  • Executive Vice President: Bob Wolfe
  • 2012 Employees: 5,167

Major Office Locations

  • Los Angeles, CA