By selling staples, specialties, and Southern hospitality, Brookshire Grocery Co. has grown into a chain of about 150 Brookshire's, FRESH by Brookshire's, Super 1 Foods, and Olé Foods supermarkets in its home state of Texas, and in Arkansas and Louisiana. The regional grocery company also owns three distribution centers, a dairy, and BGC Manufacturing, its private label manufacturing unit. Brookshire's stores average about 40,000 sq. ft., while its warehouse-style Super 1 Foods stores average 80,000 sq. ft. Most of Brookshire Grocery's stores have pharmacy departments. Originally part of the Brookshire Brothers grocery chain (dating back to 1921), the family-owned-and-run company split from it in 1939.
The company's fast-growing BGC Manufacturing (formerly South West Foods) business makes private-label beverages, diary products (ice cream and yogurt), baked goods, and fresh cut fruit for Brookshire stores under the Goldenbrook Farms, Sunnybrook Farms, and Tasty Bakery brands, among others, at about half a dozen plants. To better compete with Wal-Mart Supercenters, among other rivals, the Texas grocer has added its own Health & Harmony line of organic and natural foods and other specialty food items, and is touting low prices.
The Texas grocer seeks to please the state's sizable Hispanic population with a pair of Olé Foods stores, which cater to Hispanic shoppers. To court NASCAR fans, Brookshire Grocery operates an on-site track store in a tent at the Texas Motor Speedway.
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