Cushman & Wakefield heeds the maxim: "Buy land -- they aren't making any more." As a global commercial real estate services company, Cushman & Wakefield provides a wide variety of services involving: capital markets, consulting, corporate occupier and investor services, leasing, valuation, and advisory services to corporations and financial institutions around the world. Specializing in office, industrial, and retail real estate properties, the company's more than 16,000 employees work from more than 250 offices in some 60 countries. Cushman & Wakefield is owned by one of Europe's largest investment firms, EXOR, which is controlled by Italy's Agnelli family.
The company's capital market services include corporate finance and investment banking; equity, debt and structured finance; and investment sales and acquisitions. It also offers consulting services involving business continuity and risk management; business incentives; global supply chain and office platform solutions; retail consulting; and world market access services.
Cushman & Wakefield's corporate occupier and investor services division includes account and facilities management; agency and landlord leasing; lease administration; property, asset and risk management; sustainability; and project and transaction management services. The company's leasing services include tenant and landlord representation; transaction consulting; office leasing; industrial; and global retail services.
The firm also provides valuation services for financial reporting, along with advisory services, such as appraisal management, business valuation, dispute analysis and litigation support, portfolio valuation, property tax services, and real estate due diligence.
Cushman & Wakefield's Sonnenbeck-Goldman unit offers real estate investment banking and is part of the company's Global Capital Markets platform. The firm is the exclusive leasing and sales agent for some of the world's most notable buildings, including the $3.1 billion One World Trade Center in New York and Heron Tower in London.
The Americas account for more than half of Cushman & Wakefield's revenue, while Europe, the Middle East and Africa contribute around 20%. The Asia Pacific region brings in the rest.
Sales and Marketing
Cushman & Wakefield serves a variety of businesses related to: financial institutions, data centers, energy and resources, healthcare, hospitality, life sciences, media, nonprofits, retail, technology, and transportation and logistics, among others.
Some of the company's recent clients have included Salesforce.com, Ericsson, Anbang Asset Management, and Saks Fifth Avenue.
Cushman & Wakefield has enjoyed growing revenue and profit every year since 2011. The company reported that revenue jumped by 14% to a record-high $2.85 billion in 2014, thanks mostly to higher commission and service fee income from its Corporate Occupier & Investor Services business as it grew its managed property assets and client base. Commission and service fee income also grew from the company's Capital Market and Leasing segments, thanks to strong transaction growth. Geographically, the company's commission and service fee revenue grew by 25% in the Asia Pacific region, while income from EMEA region and the Americas rose by roughly 15% each.
Higher revenue drove the company's adjusted net income up by 33% to a record $61.6 million in 2014.
Business continues to be good for Cushman & Wakefield in recent years. In 2014 and 2013, the company enjoyed record revenue and profit as its Corporate & Investor Services (CIS) business grew by 41%, and 23%, respectively; mostly as the division's property under management has swelled globally from 901 million square feet in 2013 to 1.1 billion square feet in 2014.
The company has also been expanding its reach over the past few years through strategic acquisitions. In late 2014, to expand its market presence in the New York Tri-State region, Cushman & Wakefield purchased Massey Knakai Realty Services. Massey Knakai, which generates some $80 million in sales annually, is known for its dominance of the New York market for mid-size office, retail, and apartment building sales, and had been New York's number one investment sales firm for 13 consecutive years based on number of transactions. In mid-2013, the company acquired the Singapore-based project management firm Project Solution Group (PSG) to strengthen its business in Asia and build its project management capabilities.
In early 2015, investment firm and parent company EXOR put Cushman & Wakefield up for sale for unknown reasons, appointing Goldman Sachs and Morgan Stanley to look for a buyer and be the chief financial advisors in the deal. EXOR reportedly would prefer to sell the company to a privately-held buyer, and would not consider selling to a direct competitor.
Mergers and Acquisitions
In December 2014, Cushman & Wakefield purchased Massey Knakai Realty Services for $100 million. The purchase of the boutique brokerage Massey Knakai was intended to significantly build Cushman & Wakefield's market presence in the New York Tri-State region.
In June 2013, it bought Project Solution Group (PSG), a project management firm based in Singapore, to strengthen its business in Asia and build its project management capabilities. Notable property purchases in 2013 include 30 Crown Place in The City of London, which the firm purchased in May in partnership with Samsung SRA Asset Management.
Cushman & Wakefield further boosted its US business with the mid-2012 acquisition of Cousins Properties' third-party client services operations in Atlanta and Dallas.