Radio One ranks #1 among African-American audiences. The largest radio broadcaster serving black listeners, the company owns about 55 stations in 15 mostly urban markets. Its radio stations, which mostly operate in market clusters, offer a variety of music formats, as well as news and talk shows. In addition to broadcasting, Radio One has a 80% stake in Reach Media. Radio One operates several websites and the company also owns more than 50% of
, a cable television venture with
. Founder and chairperson Catherine Hughes and her son, president and CEO Alfred Liggins, together control more than 90% of the company.
Almost 50% of the company's revenue came from the radio side of the business during fiscal 2014. The radio segment gets most of its revenue from the sale of advertising. Roughly two-thirds of the advertising sales was to local advertisers in fiscal 2014 while the other third came from national advertisers.
Radio One's portfolio includes stations in Atlanta, Baltimore, Charlotte, Cincinnati, Cleveland, Columbus, Dallas, Detroit, Houston, Indianapolis, Philadelphia, Raleigh-Durham, Richmond, St. Louis, and Washington D.C.
Sales and Marketing
Local advertising sales are made by the sales staff located in the company's various markets. National sales are made primarily by
Katz Media Group
, a firm specializing in radio advertising sales on the national level.
Radio One's advertising and promotional expenses were approximately $16.9 million in fiscal 2014.
After experiencing stable revenue growth from last few years, in fiscal 2014 the company's revenue decreased by 2% to $441.4 million compared to $448.7 million in fiscal 2013. The decrease in revenue was primarily due to a decline in revenue from radio broadcasting, Reach Media, and the company's Internet properties.
Even with strong revenue, Radio One has suffered net losses the past two fiscal years. It posted a net loss of $42.7 million in fiscal 2014 compared to loss of $43.5 million in fiscal 2013.
Cash flow from operations increased by $16.9 million during fiscal 2014 compared to the prior fiscal period and the company ended the year with $53.9 million in cash on hand.
Radio One continues to invest in complementary businesses in the media and entertainment industry, with a focus on businesses that provide entertainment and information content to African-American and urban consumers.
Mergers and Acquisitions
Radio One acquired certain assets of GG Digital for about $2 million during fiscal 2014. The company bought GG Digital's website and brand Global Grind. The Global Grind website and brand was subsequently integrated into Interactive One. Also during fiscal 2014 Radio One spent about $7.7 million to acquire Gaffney Broadcasting, which consisted of an AM and FM station in the Charlotte market.