Luster Products wants its customers to win the best tressed
award. The African-American-owned company makes professional
and consumer hair care products for people of African descent.
Products are sold to men and women under several brand names,
including Renutrients, Pink, and S-Curl. Luster
Products sells children's items under the PCJ
Pretty-n-Silky & Smooth Roots name and products for
stylists under the Designer Touch line, among
others. It sells products globally through its own sales force
and through specialty retailers. Luster Products operates
manufacturing facilities in Illinois and international offices in
South Africa and the UK. The company was founded in 1957 by
hairstylist Fred Luster, Sr.
The company is a top African-American-owned maker of premium
personal care products. Its brands include Pink, S-Curl, PCJ
Pretty-n-Silky & Smooth Roots, YOU, Renutrients, Shortlooks,
Strait Shades, StraightFX, ArtEffex, and Designer Touch.
Luster Products also runs a non-profit charity called Black
Heritage Foundation to support groups that promote positive images
and community service in the black community.
Based in Illinois, Luster Products operates corporate offices, a
plant, and warehouse across 17 acres in Chicago's Stockyard
Industrial Park. It has an aerosol plant in Blue Island, Illinois.
It operates overseas through branch offices located in London and
South Africa. Unique to its South Africa office, raw material
blends are shipped there from the corporate office to independent
contractors who are hand-selected by Luster Products and specially
Sales and Marketing
Luster Products sells its premium personal care products
worldwide through a sales force and numerous retail outlets.
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