The American Cancer Society (ACS) seeks to end cancer suffering.
The not-for-profit organization is staffed by professionals and
millions of volunteers at more than
900 local offices nationwide. ACS is the largest source
of private cancer-research funds in the US. Some recipients of the
society's total $4 billion in funding include 47 Nobel Prize
laureates. In addition to research, the ACS supports detection,
treatment, and education programs. The organization encourages
prevention efforts through its Quit for Life antismoking
campaign and the International Relay For Life. Patient
services include moral support, transportation to and from
treatment, and camps for children who have cancer.
The ACS comprises the National Home Office in
Atlanta and 11 chartered, geographic Division affiliates
throughout the US and Puerto Rico. It has a presence in more than
5,100 communities. Each division is responsible for awareness
efforts, fundraising and public events, and program delivery
in its region. Overseas, the ACS seeks to partner with other
cancer-related organizations to achieve its goals of eradicating
cancer and raising awareness.
Sales and Marketing
Advertising costs for the ACS have run $25,041 in fiscal 2013
and $45,000 in 2012. The organization changed its fiscal year end
from August to January in 2013 so the numbers aren't a true
In fiscal 2013, which ended in December, special events and
contributions were the ACS's #1 and #2 sources of publicly derived
income, contributing about $500 million and $178 million,
respectively. Legacies and bequests brought in nearly $140.8
million over the same period. The remainder came from contributed
services, merchandise, and other in-kind contributions totaling $53
million. In all, total revenue, investment gains, and other support
amounted to $970.5 million in 2013, up from about $925.4 million
the previous year. Money spent on program services, including
research, prevention, detection/treatment, and patient support,
amounted to 73% of total revenue. The ACS invested $180 million in
research in fiscal 2013.
The ACS fights cancer on many fronts including education,
funding research and prevention efforts, patient support, and more.
Its strategic goals for 2015 includes reducing the age-adjusted
cancer mortality rate by 50% , reducing the age-adjusted cancer
incidence rate by 25%, and measurably improve quality of life,
including physical, psychological, social, and spiritual aspects,
from the time of diagnosis through balance of life for all cancer
In 2011 the organization partnered with actress Hilary Swank to
produce a new documentary film designed to encourage women to take
steps to protect their health and prevent the disease. The ACS
also continued it long history of helping smokers quit through its
ACS Quit for Life program.