Research International USA


The Vault Review

Uppers

  • Largest marketing research company in the world, providing customized qualitative and quantitative market research
  • Draws from its reputation as a member of the Kantar Group, the information and consultancy division of WPP, the world’s largest media communications company

Downers

  • Restructuring recently has left some divisions working to rebuild morale
  • Large, big-name competitors like Nielsen Group and Westat

The Bottom Line

  • Research International merged with TNS in 2009 under the WPP umbrella to form the world's largest market research groups.

Quality Of Life

TNS works to provide development opportunities for its employees. The company offers several programs for its managers to provide and develop skills. Managers are individually assessed and provided with a behavioral analysis which helps them develop business strategies to manage others and...

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