About BURKE, INC.
Nearly 100% of survey respondents agree: Burke provides strategic
consulting and research services to both consumer-oriented and
business-to-business companies. With expertise in serving health
care clients, the independent firm collects data from about 20
centers across the US and offers market research in such areas as
branding and product development; it also implements customer
satisfaction and loyalty, as well as employee engagement and
retention measurement systems. Additionally, Burke offers
public seminars and in-house training on market research through
The Burke Institute. Founded in 1931 by Alberta Burke as a data
collection firm named Burke Marketing Research, the company is
In early 2010, Burke promoted Jeff Miller to president and CEO,
replacing the former CEO, Dr. Michael Baumgardner, who retired
after working at the company for almost three decades. Miller has
been with Burke since 1987 and was the company's former COO.