Abt SRBI (formerly Schulman, Ronca, & Bucuvalas) provides global market and opinion research services to large and medium-sized business, advertising firms, and government agencies. Specializing in public policy and opinion surveys, the company's research covers such subject matter as advertising and image tracking, brand equity and loyalty, customer satisfaction, market segmentation, new product development and public opinion. Abt SRBI's Market Insights Division also offers strategic consulting services based on its market research. The firm was acquired by research consulting firm
in July 2007.