Kodak Imaging Network, which did business as KODAK Gallery, made it easy to share digital photos. Formerly Ofoto, the service let registered users create online photo albums for friends and family members to view and download. The site also offered free editing tools and photo printing services, and it sold gifts (such as calendars, coffee mugs, and mouse pads) that users could personalize with their images. KODAK Gallery counted more than 75 million registered members. Ofoto was founded in 1999 and acquired by Eastman Kodak in 2001. It was renamed when Kodak rebranded the service in 2005. Eastman Kodak filed for Chapter 11 in 2012. It eventually sold KODAK Gallery to rival service Shutterfly.
Kodak sold the business to Shutterfly for nearly $24 million. It did so to help fund costly efforts to transform itself into a business that makes sophisticated digital printers for the publishing, packaging, and advertising markets. After the deal closed, Shutterfly announced that it would transfer KODAK Gallery's 75 million users (and the images that go along with them) to its service, except those who opt out of the transition.
Earlier, the company enhanced its offerings by adopting new technologies for image downloading and sharing. In 2011 it introduced a new full resolution download feature lets users download and share full-resolution (not compressed) copies of photos. Also that year KODAK Gallery launched a feature that enables users can share their photos and projects through their email or Facebook accounts.
KODAK Gallery had agreements with popular designers including Martha Stewart, Simon and Kabuki, and children's author Eric Carle, to offer personalized photo cards with original designs. In addition, the company had retail partnerships with CVS and Rite Aid, where prints could be shipped or printed in-store for pick-up, and online merchants such as Amazon.com. KODAK Gallery operated international versions of its website in Canada and Mexico, as well as throughout Europe.
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